About Us
INTRODUCTION
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HISTORY
Nationwide, high-end ranges are a beginning trend, catering to a new and more sophisticated enthusiast. Firearm sales have nearly doubled since 2005, and the industry has an economic impact of $32 billion. As the industry becomes more inclusive of those not already a part of the hunting culture, a new generation of firearms enthusiasts enter the sport for shooting practice. Diamond Point will fill this growing need and will become an attraction for those looking to get familiar with the sport.
The average age of a new target shooter is 33, and of those new shooters, 37 percent are female, according to the National Shooting Sports Foundation, a trade association for the firearms industry. Shooters spend $10 billion a year on target shooting, including the cost of firearms, ammunition and range fees.
These demographics and economics are attracting members and clients outside the firearms industry. They see ranges as a new place to improve skills and socialize. Diamond Point is a premier sporting club with all of those elements. This range will project a comfortable and welcoming environment for all demographics picking up a pistol for the first time.
Gone are the folding chairs, stale coffee and drab settings of some old mom-and-pop gun ranges. Now, it’s time to compete for the entertainment dollars with the golf and country clubs, nightclubs and movie theaters, which have also gone high-end with leather seating and mixed drinks. Ranges are becoming a new place to take clients for lunch – and squeeze off a few rounds.
The average age of a new target shooter is 33, and of those new shooters, 37 percent are female, according to the National Shooting Sports Foundation, a trade association for the firearms industry. Shooters spend $10 billion a year on target shooting, including the cost of firearms, ammunition and range fees.
These demographics and economics are attracting members and clients outside the firearms industry. They see ranges as a new place to improve skills and socialize. Diamond Point is a premier sporting club with all of those elements. This range will project a comfortable and welcoming environment for all demographics picking up a pistol for the first time.
Gone are the folding chairs, stale coffee and drab settings of some old mom-and-pop gun ranges. Now, it’s time to compete for the entertainment dollars with the golf and country clubs, nightclubs and movie theaters, which have also gone high-end with leather seating and mixed drinks. Ranges are becoming a new place to take clients for lunch – and squeeze off a few rounds.
